Hard-wide functionality can be divided into hard-wide main advertising image advertising with two promotions, in fact, is a sentimental broadcast media, particularly suitable as a tool to create a corporate image, a radio station if the image of the ads Henan bus body advertising, are doing Mimi not only advertising is not annoying, but also can enhance the listening figures, but unfortunately, most of which is now the mainland stations pulled his voice filled with one second to say a word on 4--5 promotional advertising Henan bus How much advertising, promotional advertising stacked together so much the overall effect will be discounted advertising, promotion if the customer really needs, I really recommend the clerk can recommend 45 seconds of advertising with the customer, do 30 seconds before the image of Henan bus advertising creativity, after 15 seconds of transition do promotions, this promotion will be better. Hard-wide is the most straightforward form of broadcasting, but more than enough if the client's budget, also value re-broadcast throughout the media functions can also be used to match other hard-wide radio advertising forms, the so-called soft hard combination! Small feature advertising theme is the length of time in a small 90 seconds or more wide and hard, three minutes, five minutes more common, such as advertising, after all, belong to the category of soft advertising, so do not be too hard, otherwise the audience will not hear it, will lead listeners turntable affect radio listening figures yet reached advertising effectiveness, small thematic planning to consider interesting, informative, narrative, with audibility. Interpretation of the role of shaping counterpart, brand storytelling is the means that we often use. Henan bus advertising advantage, bus advertising, new vision Bus Advertising Co., Ltd., Zhengzhou new vision provided by bus advertising. Bus Advertising Co., Ltd., Zhengzhou New Vision (www.xslgjgg.com) strong, credible, in Zhengzhou, Henan advertising industry has accumulated a large number of loyal customers. The company better work attitude and constantly improving eyesight innovative ideas will lead the new bus advertising and you hand into the brilliant, for a better future!